TLF Mexico

The Lucy Foundation’s model shows the value of diversity in business. We work with communities to establish their social, economic and environmental needs, before working together to calculate how we can collaboratively meet these needs through sustainable trade.

In 2016, The Lucy Foundation established a team on the ground in Pluma Hidalgo – an isolated coffee-farming village, high in the mountains of Oaxaca, Mexico. The aim of the Pluma Coffee Project is to transform the global coffee industry by developing a sustainable value chain of coffee that is not only good for the environment, the community, and the economy, but is also inclusive of disabled people, from farmer to consumer.

We do this using a twin-track approach.

Two boxes show the twin-track approach. Text reads: Twin-Track Approach. The first box under reads: Track One Ensuring that people with disabilities have access to their basic needs in all interventions and projects on an equal basis with others in the community. The other box reads: Track Two Addressing the specific needs of individuals with disabilities to empower them and improve their situation. Under the boxes reads Equality of Rights and Opportunities for People with Disabilities.

Track one workshops are run by local agricultural experts. Workshops are open to the whole community, and designed in a way that means anyone of any ability, age, gender or background can participate in a full and meaningful way. Track one workshops are focused on environmental wellbeing, and the production of coffee: teaching and making organic fertilisers and treatments, harvesting techniques, picking processes, and so on.

Track two workshops, on the other hand, are designed to support disabled community members into training and employment, and the realisation of their human rights. Together with paid work experience, track two workshops help disabled people set goals and then provide opportunities to help develop the skills needed to reach those goals (for example: communication, health and safety, punctuality, literacy and numeracy, etc.).

Since establishing a team on the ground The Lucy Foundation has successfully:

  • Hosted monthly track one inclusive and accessible agricultural workshops with coffee-farming families and the wider community;
  • Created thousands of litres of organic bio-fertiliser and organic insect and disease treatment made for crops;
  • Helped develop a local barista training program (also delivered in sign language);
  • Set up beehives to increase coffee quality through pollination and as additional income for the families;
  • Supported five disabled people and their families into paid, part-time contract work;
  • Launched Pluma coffee and cascara (coffee) tea in New Zealand;
  • Increased the quantity of Pluma products in New Zealand by 2700%.

So why coffee? Coffee is a good source of seasonal income for farmers in this remote region of Mexico where poverty is high. Pluma coffee is exclusively grown in Pluma Hidalgo, Mexico and is new to coffee drinkers in Aotearoa New Zealand. Coffee is the economic backbone of Pluma Hidalgo with many families having a small number of trees in their backyard. We work side-by-side with these coffee farmers and their families to help improve their crops and promote inclusive economic opportunities within the community.

In New Zealand, The Lucy Foundation partners with organisations, such as John Burton Ltd (coffee importer/exporter), Able. Coffee Collaborative (coffee roaster), and Coffee Educators (barista training school). Like The Lucy Foundation, these are all businesses run by disabled people, and that support disability rights within the coffee industry.

In this way, coffee is being used as a catalyst for change, promoting inclusive and accessible business in Aotearoa New Zealand, Mexico, and beyond.

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22 hours ago

The Lucy Foundation

We're making more fertiliser! A mix of whey, molasses, milk, amino acids, minerals, and vitamins... this is microbiology in action. As Cata tells the team: these microorganisms are offering their life, to give more life!

This fertiliser will eventually be used to regenerate the soil where our delicious coffee grows.

Purchase your inclusive coffee beans today: www.thelucyfoundation.com/help-us-out/

#disabilityinclusion #disabilityemployment #inclusivefertiliser #Organiccoffee
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Last night Robbie Francis Watene had the pleasure of presenting at the Rototuna Rotary Club in Hamilton. The club has supported TLF for several years now. We are so fortunate to be surrounded by such kind and generous Rotarians who believe whole heartedly in the motto of 'service above self'.

On that note... did you know that TLF was born in Kirikiriroa (Hamilton)? All of our co-founders have strong ties to the Waikato, and have been working on an exciting new project to promote training and employment opportunities for disabled Kiwis in the region. Stay tuned for more updates coming soon!

Buy your inclusive coffee today: www.thelucyfoundation.com/help-us-out/

#RotaryNZ #rototunarotary #district9930 #hamilton #Kirikiriroa #disabilityemployment #disabilityinclusion #thebestcoffeeofalliscoffeeforall #PlumaCoffeeProject
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It's Friday! Remember all that soil the team prepared in bags and seedling trays a couple of weeks back? Well, now it's time to plant the turmeric and ginger! Mmm, delicioso!

Support this project by donating or purchase your TLF coffee today: www.thelucyfoundation.com/help-us-out/

#greenhouse #organicveggies #disabilityinclusion #nzinmexico
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2 weeks ago

The Lucy Foundation

Follow the recent 7.4 earthquake in Oaxaca, our team sprung into action to assist their neighbours. Thanks to the generous donations from supporters in Aotearoa New Zealand, the team were able to purchase building supplies to help fix structural damage. Here they are delivering materials to local families, which will be used to reconstruct homes. The local children were very happy to help too!

Thank you for your ongoing support. Without your donations, we could not do what we do. To donate to TLF, head to: www.thelucyfoundation.com/donate/

#community #OaxacaEarthquake #teamwork #disabilityinclusion
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2 weeks ago

The Lucy Foundation

A lovely wee surprise to wake up to today...

TLF's Robbie Francis Watene has been named one of 30 global disability rights activists on Diversability’s D-30 Disability Impact List.

The list celebrates 30 years of the ADA (Americans with Disabilities Act), and Robbie's nomination was chosen from over 400 submissions. More information about the list and honourees is available at: mydiversability.com/d30

#D30DisList #Diversability #PlumaCoffeeProject #DisabilityEmployment #DisabilityInclusion #DisabilityRights #TheBestCoffeeOfAllIsCoffeeForAll #DisabilityRightsMonitoring #UNCRPD

[Image description: On a black background with gold confetti sprinkled from the top, gold block text at the top, “The D-30 Disability Impact List.” Below, a gold bar with text in black, “2020 Honoree.” Below, a photo of Robbie next to her name in white and their country in a gold bar. In the bottom corner, the Diversability logo in white and the hashtag #D30DisList. In the photo Robbie sits with her legs crossed. She is wearing black, has a red head scarf, and a brightly coloured Lucy Leg (prosthetic) and shoes.]
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