TLF Aotearoa

Our goal is to revolutionise the way we do business by creating a culture of inclusivity in trade. To do this, we are helping create an entire supply chain of coffee that is inclusive of people with disabilities from the country of origin (Mexico) to the country of consumption (Aotearoa New Zealand).

In 2016, we established a team on the ground in Pluma Hidalgo, Oaxaca, Mexico, where we work with indigenous coffee-farming families and disabled people to regenerate the environment, while developing a culture of inclusivity and empowerment through the production of specialty Pluma coffee beans. The coffee is shipped to Aotearoa New Zealand by John Burton Ltd, and lovingly roasted by Able Coffee Collaborative – both organisations who support the kaupapa of disability rights, inclusion and diversity. Together with our partners, we have helped to create what is believed to be the world’s first entirely inclusive value chain of coffee – from farmer (Mexico) to consumer (Aotearoa). Not only is our coffee delicious (2020 cupping score 86/100, placing it in the ‘specialty’ range), but it also cares for people and the environment. 

While our team in Mexico is working incredibly hard to bring us coffee that is good for human rights, the environment, the economy AND is inclusive of people with disabilities, our team in Aotearoa New Zealand is also busy looking at ways we can create inclusive and accessible employment and education opportunities for people with disabilities. 

We are excited to announce the launch of a new initiative in 2021 that will see the implementation of TLF’s charitable objectives here in Aotearoa New Zealand. 

To do this, we are setting up a coffee education and distribution centre in Kirikiriroa (Hamilton). Once the coffee has been roasted, it will be sent to Kirikiriroa where we are partnering with local charity Recreate MOXIE (Meaningful Opportunities X’ing Into Employment), which supports young people with learning disabilities into training and employment. From early 2021, three to four young people with learning (intellectual) disabilities will attend training sessions at the TLF dispatch centre in Kirikiriroa, where they will learn about the origins of coffee, the coffee value chain, coffee equipment, hospitality, as well as the dispatch of TLF coffee (weighing; grinding; bagging; sealing; stamping; and couriering). At the end of their placement, it is expected that at least one young person with a learning disability will gain part-time living wage employment at our TLF dispatch centre.

Keep an eye on this space over the next year as we expand and grow into the future!

TLF team members sit around a table in Kirikiriroa. They are women with and without disabilities.


This Saturday we'll be joining a bunch of other amazing disability social enterprises at the Illuminate Night Market in Mt Albert. We'll be selling all sorts of treats - from bags of TLF coffee, to TLF Bush Honey, plunger packs, as well as hot coffee by the cup. Swing by for a great family-friendly, inclusive event!

[Image description: Four TLF photos shared by Recreate NZ - Top left is Grace and Robbie running a TLF market stall. Top right is a bag of TLF coffee and a flat white in a white mug. Lower left is Don Epifanio, a coffee farmer partner from Mexico peering through leaves and cherries on a coffee tree. Lower right is a TLF fundraiser poster that reads 'The best coffee of all is coffee for all'.]

#TheBestCoffeeOfAllIsCoffeeForAll #DisabilityEmployment #InclusiveCoffee #SocialEnterprise #EnvironmentalRegeneration #FilterCoffeeNotPeople
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2 weeks ago

The Lucy Foundation

Congratulations to TLF founder and director Dr Robbie Francis Watene for being awarded the #HerAbilities Award in Rights!The #HerAbilities Award in Rights goes to 🥁

Dr. Robbie Francis Watene! Robbie is a leading disability rights activist from New Zealand. She founded The Lucy Foundation, an international social business that promotes inclusion and diversity in the global coffee industry. The jury agree: “she is an amazing role model and a super smart businesswoman.” Congratulations 🎊
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3 weeks ago

The Lucy Foundation

Disability inclusive✅
Environmentally regenerative✅
Simply delicious ✅

Purchase freshly roasted coffee beans (Pluma single origin or Lucy blend) through our website, and the roaster will donate $5 per kg back to our charitable objectives.

www.thelucyfoundation.com/help-us-out

[Image description: A vase shaped like Frida Kahlo filled with dried flowers sits between a compostable TLF bag of coffee and a freshly brewed TLF mug of coffee. In the foreground is a wooden spoon overflowing with TLF coffee beans. The background is a white tiled bench and wall.]
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4 weeks ago

The Lucy Foundation

Our first harvest! 😋 Delicious, nutritious and locally grown by our amazing team in Pluma Hidalgo! These types of productive projects not only create inclusion for people with disabilities, but they also generate food autonomy and employment!

Thank you New Zealand Embassy for your support in helping make this happen!

Primera cosecha de nuestros hongos! 😋 Deliciosos, nutritivos y cultivados localmente por nuestro increíble equipo en Pluma Hidalgo. Este tipo de proyectos productivos no sólo crean inclusión para las personas con discapacidad, sino que generan autonomía alimentaria y empleo!

Gracias a la Embajada de Nueva Zelanda por su apoyo para hacer esto posible!

#thelucyfoundation #PlumaHidalgo #disabilityemployment #newzealand #mexicooaxaca #thebestcoffeeofalliscoffeeforall #mushroomsoaxaca
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1 month ago

The Lucy Foundation

Sharing moments with TLF members and women of the community. This is a project brought to Pluma by Mary of the Mermejita Circus, where she invites women to explore with movement and body therapy.

Compartiendo momentos con miembros de TLF y mujeres de la comunidad. Este es un proyecto que nos viene a compartir Mary del Circo Mermejita, donde invita a las mujeres a explorar con el movimiento y terapia corporal.

#PlumaHidalgo #thelucyfoundation #inclusivecommunity #FelizAñoNuevo #PlumaCoffeeProject #DisabilityRightsAreHumanRights
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© 2021 The Lucy Foundation.